“As a business owner, you might be wondering whether email marketing is still effective in the era of social media.”
Let us tell you that it is. Over 4 billion people worldwide use email every day for communication, and no other platform comes close to having this number of daily active users. This means there are plenty of opportunities for you to connect your brand with the right customers at the right moment and increase your sales.
Our Email marketing services are all about keeping in touch with people who have given you their express permission to do so. That’s why the first step is to build a list of contacts to send emails to.
Then, you’ll need to create your emails and send them out through an email marketing platform. Every email should follow best practices for deliverability and should include clear calls to action that help you track performance. You can use email marketing services to inform your audience, drive sales, and build a community around your brand. You could send a monthly newsletter—totally customizable to match your brand identity—or keep customers informed about new product releases or upcoming events. You can even automate certain segments of your mailing list so that contacts are added or removed based on certain actions.